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Nowadays, computer mediated communication (CMC) has been long established and integrated into every single part of human social life. Within the presence of its technological advancement, CMC is extensively appealed as part and parcel of human living manner and behaviour that could fully accommodate to CMC’s functional accessibility and availability. In other words, people nowadays cannot live without indulging in the world of CMC, even for only one second.
One of my experiences was when I was inviting my
friends to have a simple and casual gathering during my last semester break.
Back then, I badly missed my secondary school friends and all of sudden, I asked
them via WhatsApp as if they would be free to meet up. However, most of them replied
vaguely after they had read through on it. At that moment, I felt a strong
sense of awkward and ambiguity that slowly made me frustrated along the conversation.
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According to how lack social context cues theory is discussed by Siegel,
Dubrovsky, Kiesler and Mcguire (1986) as well as Sproull and Kiesler (1986), Walther (2011) notes that the existence of CMC is inherently
regarded as generator to resist an individual’s temperament and their normative
conduct which possibly managed to regulate in the condition of face-to-face
communication system (Walther, 2011). As such, I might not get what they
actually wanted to tell me and this eventually led to misunderstanding.
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Engaging
in such paradigm, it is perceived that social clues reduction came to elicit
the effect of emotional disorientation, behaviour estrangement and cognitive
bewilderment as the CMC users would more likely to develop characteristics and
personality of anomaly, egocentricity and impulsiveness over their mode of visual
interaction (Diener, Fraser, Beaman, & Kelem, 1976; Singer, Brush, &
Lublin, 1965; Sproull & Kiesler, 1986). As I could not stand it anymore, I
started pushing them to give me an answer by texting them again with
capitalized words to show my anger and irritation.
References
Diener,
E. D., Fraser, S., Beaman, A. L., & Kelem, R. T. (1976). Effects of
deindividuating
variables on stealing by Halloween
Tricks-or-Treaters. Journal of Personality
and Social
Psychology, 33(2), 178-183.
Siegel,
J., Dubrovsky, V., Kiesler, S., & Mcguire, T. W. (1986). Group processes in
computer-
mediated communication.
Organizational Behavior and Human Decision Processes,
37(2), 157–187.
Singer,
J., Brush, C., & Lublin, S. (1965). Some aspects of deindividuation:
Identification and
conformity. Journal of Experimental Social Psychology, 1(4), 365-568.
Sproull,
L., & Kiesler, S. (1986). Reducing social context cues: Electronic mail in
organizational
communication. Management Science, 32(11), 1492–1512.
Walther,
J. B. (2011). Theories of computer-mediated communication and interpersonal
relations. In M. L. Knapp, & J.
A. Daly (Eds.), The handbook of
interpersonal
communication (4th ed) (pp. 443-479). Thousand Oaks, CA: Sage.
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